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I help organizations learn and market their products and services better. I am not biased to any particular marketing technique, channel, tactic or niche. I focus on the best solution to solve an issue or capture an opportunity, even if that means someone else coming in to do the work.

With over 17 years of experience and an ongoing fascination for all things marketing, I have a breadth of marketing expertise across a deep roster of clients whom I work with directly or via partnerships such as the BDC or independent communications agencies.

For me, the best way of working is hands on, roll up my sleeves and open source  collaboration with people and teams. Of critical importance is that the team learns and grows throughout my work so that they are engaged, vested and could do it themselves the next time round.

I’m also an ambassador for Hyper Island dubbed the “digital Harvard” and helped bring their master class  to Vancouver in 2013 for the first time. I speak at and moderate panels at industry association events and I write for local, national and international trade press. 

Prior to founding Eustress Marketing Coaching, I worked at a large multinational agency in various roles in many cities including Vancouver, Dublin, Budapest, Munich and London. I ran local, national, regional and global accounts and even led local office in Vancouver. 

Blog

Nothing like controversy in marketing

richard sandor

The below video "We are the Future (Marketing)" was recently shown at a marketing conference I attended. I found it quite thought provoking and exciting for what the future of marketing could be. I searched for it on your tube and learned it was produced in the UK earlier this year by media agency phD and used at a conference also.

The video on youtube seems to have gotten a different reaction than at the conference. Most of the comments on youtube were quite negative. There was 370 likes and about 1800 dislikes

Probably the negative comment writers were not marketers.

They probably were not provided any context either.

What do you think?

Comment